Archive for November 27th, 2013

Five Ways Coupons and Daily Deals Can Help Grow Your Business

Rochester things to do this weekend

It used to be that only the big national chain businesses could use the best advertising tools to their benefit. But the rise of the Internet has allowed for a great democratization of the entire marketplace, giving both large and small businesses an equal shot at catching a customer’s eye. It’s really all about who can make the biggest splash via the most appealing marketing.

One of the most successful strategies that’s come about for online marketing has been the implementation of daily coupon deals, led by deal of the day-centric websites like Groupon. Essentially, these sites offer exclusive discounts for their customers via online or email promotions that are good for anywhere from 24 to 48 hours. These coupons deals have led to huge increases in business as well as brand visibility f

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